I had the opportunity to work on a series of educational videos for Cookie Box, a brand specializing in beginner crochet kits. My task was to make technical crochet processes intuitive and easy to understand for beginners.

I worked with provided raw footage, using rotoscoping and tracking techniques to highlight key details of the process: complex knots, yarn tension, and hook movements. In addition to visual highlighting, I created a cohesive motion graphics package, including branded intros, lower thirds, and transitions. This ensured the learning process remained highly focused, with each visual element helping the viewer master the crochet technique more effectively.